No secret, branding goes much further than just a logo or even a complex visual identity. Branding is about a story created by every customers’ touch with your product, each and every experience they get, each emotion they feel about it, be it a physical object, digital product, service, show, or intangible intellectual creation. Being a solid basis of effective marketing, branding requires a thoughtful and professional approach – and that’s the topic we offer you to dive in. In this article, we are going to talk about the branding design process from the perspective of our 7+ years of practical experience and the most frequent questions our clients ask coming to collaborate on branding or rebranding for their company, product, or service. Continue to read the full article on blog.tubikstudio.com!